Quality policy

Values are to become reality in aspern Vienna’s Urban Lakeside. We define our values so precisely to make sure that they will be binding – for ourselves, our partners and the future.

A culture of sharing and communicating

We can share what was formerly divided and in this way create novel forms of community and togetherness. Modern society is discovering the value of new communities, originally a by-product of the Internet: differences thus not only divide us but can also be something we enjoy to share.

A city is a shared space of infinite possibilities

Cities are one of the most complex achievements of human civilisation and culture. They cannot be planned on a top-down basis – a city of the future that is truly worth living in can only be conceived and built in co-operation with all its stakeholders. It offers a framework for shared public space, different forms of use and contrasting needs, a format for potentials.

Work and leisure – integral elements of life

It is the vision of the Urban Lakeside to harmonise and balance the myriad facets of life. There is a place for everything, and all elements are efficiently connected or detached as required. Project developers hold a stake in vibrantly alive, functioning public space. This is not a place of either/or but of both/and.

Individuality is respected

The role of the individual as the beginning and end of all planning activities is integral. Every planning measure starts from the question of how it will affect the people who live and work here. Urban quality offers an individualist society an opportunity for interchanging and balancing different life models.

Sharing with future generations

Sustainability is more than environmental protection; rather, it is a form of intergenerational awareness that informs resource use all around. Construction and energy technologies that save resources and do not negatively impact the climate, farsighted social responsibility for a changing society and long-term economic viability are the three pillars of a sustainable city.

Nature is indivisible from urban quality

City and nature are no longer mutually exclusive: when a new urban centre is built at the periphery of the metropolis, green zones are part of it, and the city itself becomes green space.

Shared use of streets and squares

Movement that respects human needs demands shared road space, different speeds and parallel means of transport that can be flexibly combined. A leisurely pace prevails – the Urban Lakeside is connected to the Underground network and encourages cycling and walking.

Small-scale structures and ample spaces

The quality of a city is partly derived from its size and spaciousness and partly stems from its variety and small-scale structures. aspern Vienna’s Urban Lakeside blends both principles by mixing, organising and varying different spaces and forms of use, thereby creating tension and vibrancy.

Open spaces are part of the plan

Urban space must be planned smartly and yet offer scope for freedom. There must be leeway for thinking and designing, for flexibility and participation. Both tranquil and animated open spaces must be safeguarded as well as private and public, empty and intensively used, designed and uncontrolled zones – styled as terraces or balconies of flats, as meadows or parks between buildings, as a square and lake at the centre.

Identity grows from participation

aspern Vienna’s Urban Lakeside is an invitation to participate, to engage in dialogue, to embrace the new. Our objective is a culture of shared values, joint activities and mutual respect in a multi-faceted living environment. This approach embodies our vision of an urban identity that is capable of shaping the future.